• Five Ways to Save on Cosmetics

Five Ways to Save...

On Cosmetics

by Stephanie Nelson, CouponMom.com

1. Is high-end always better? Consider this question: Do my lashes look 30 times better when I buy luxury-label mascara from the department store? It’s easy to pay much lower prices for cosmetics at the grocery store, drugstore, or discount store by following the same sorts of strategies you use to trim your food budget.

2. Use Coupons. To encourage women to buy their makeup at the grocery stores, cosmetic coupons have been flooding the circulars. For products such as hair color or premium moisturizer, it’s common to find coupons for $5 off or more. Look for store coupons to stack with manufacturer’s coupons and pay next to nothing to look your best.

3. Wait for deals – no, steals! Most grocery stores feature labels like Loreal, Neutrogena, Max Factor, Revlon, Cover Girl, Maybelline, and Almay. You can almost find at least one of these brands on deep discount. Watch for 50% off sales and buy one, get one free offers, and put those coupons to work. My favorite Revlon eyeshadow costs $6.50 at full price but when my store sells for 50% off, I use a $2 coupon and can get it for only $1.25.

4. Become a drugstore diva. While you are there, you can combine store coupons, manufacturers’ coupons, and weekly promotions to save. CVS was offering a promotion in my area for $10 Extra Bucks reward as an automatic rebate with a $20 Cover Girl purchase. I bought three items to qualify and used three $1 off coupons. My final cost for $20 in cosmetics was $7.

5. Don’t keep it if you don’t like it. If cosmetics that you purchase at the drugstore or grocery store don’t meet your quality standards, return them for a refund. Keeping products you will never use is very expensive.

Stephanie Nelson is the Coupon Mom. Her web site, www.CouponMom.com, has 6 million members, and she is established as the nation’s top expert in couponing across the country. Stephanie has been on every major national television talk show and taught millions how to save money for the past 11 years. She has been called ‘”the rock star of the recession” by the Washington Post and her book, The Coupon Mom’s Guide to Cutting Your Grocery Bills in Half, is a New York Times best seller.


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